Serving patrons in a wagering game environment

Patent No. US10403081 (titled "Serving patrons in a wagering game environment") on Sep 24, 2015. The application was issued on Sep 3, 2019.

What is this patent about?

’081 is related to the field of wagering game environments and, more specifically, to automated systems for managing and delivering personalized services to casino patrons. In high-stakes gaming environments, building loyalty often depends on the quality of hospitality. Traditional service models rely on patrons explicitly requesting assistance or staff manually identifying high-value players. This patent addresses the technical challenge of proactively identifying patron needs by integrating real-time location tracking with behavioral data to streamline casino operations.

The underlying idea behind ’081 is the use of a proactive, data-driven dispatch loop that anticipates patron needs without requiring a formal request. By leveraging a handheld device carried by the patron—which could be a mobile wagering machine or a dedicated tracking tag—the system continuously monitors the user's geographic coordinates and gaming activity. The core inventive insight is the automated coupling of this real-time location data with stored patron preferences to trigger a service event, such as delivering a favorite drink or providing technical support, precisely where the patron is currently standing.

The claims of ’081 focus on a networked system and method that coordinates between a handheld device, a central services server, and an attendant terminal. The independent claims require the handheld device to determine its own location via communication with remote devices (such as GPS or RFID) and transmit this to a server. The server then processes this location alongside patron service information to select a specific service the user prefers but has not requested. Finally, the system must automatically identify a specific attendant terminal and dispatch that attendant to the patron’s precise location.

In a practical implementation, the system functions as an invisible concierge. As a patron moves through the casino floor, their handheld device—which may also serve as a wireless gaming unit—reports their movements to a central controller. If the system detects that a high-value patron has been at a specific slot machine for an extended period, it cross-references their profile, selects their preferred beverage, and sends a digital work order to the nearest available server. This automation removes the friction of the patron having to flag down staff or navigate a service menu.

This approach differentiates itself from prior art by moving away from reactive service models. Unlike standard player tracking systems that merely log data for later marketing use, this invention utilizes real-time spatial awareness to drive immediate physical intervention. By automatically identifying the correct service attendant based on the type of service selected and their proximity to the patron, the system optimizes staff deployment and ensures that personalized hospitality is delivered as a seamless, unsolicited experience rather than a transactional response.

How does this patent fit in bigger picture?

Technical Landscape

In the mid-2000s when ’081 was filed, service delivery in high-traffic hospitality and gaming environments was typically implemented using reactive, request-based models where staff responded to explicit signals or manual calls for assistance. At a time when systems commonly relied on fixed-location terminals and physical observation to identify patron needs, the integration of real-time behavioral data into service workflows was limited by the siloed nature of gaming and hospitality management software. Hardware and software constraints made the automated, predictive dispatching of personnel non-trivial, as tracking individual movement and session-specific activity across a distributed network required significant synchronization between mobile hardware and centralized server architectures.

Prosecution Position

The disclosed invention represents a technical advancement in automated service management through the architectural integration of real-time telemetry and predictive dispatch logic. By synthesizing patron service information—including spatial movement data and granular wagering activity—the system enables a proactive service model that functions without explicit user requests. This architectural shift overcomes the constraints of traditional reactive systems by utilizing a service information controller and a dispatch controller to autonomously select and deploy resources based on inferred needs. The technical effect achieved is a more efficient allocation of service personnel and a reduction in system latency between the emergence of a patron requirement and the delivery of a corresponding service.

Claims

This patent contains 19 claims, with claims 1, 7, and 14 serving as the independent claims. The independent claims focus on a system and method for managing casino patron services by tracking a handheld device's location, identifying unrequested services a patron likely prefers based on their historical activity, and automatically dispatching an attendant to the patron's specific location to deliver those services. The dependent claims serve to further define the types of patron service information collected, such as wagering history and casino activities, specify the nature of the services provided like food delivery or technical support, and detail the communication methods used between the server, the handheld device, and the service attendant.

Key Claim Terms New

Definitions of key terms used in the patent claims.

Term (Source)Support for SpecificationInterpretation
Automatically dispatching
(Claim 1, Claim 7, Claim 14)
Dispatching involves transmitting an indication of the service and the location of the handheld device to the identified patron services terminal. This process occurs after selecting a service that the patron has not requested. The dispatch controller is responsible for sending these instructions to a service attendant to deliver the service.The electronic transmission of service instructions and location data to an attendant's terminal without a specific request from the patron.
Handheld device
(Claim 1, Claim 7, Claim 14)
The handheld device is configured to submit patron service information over a wireless connection. It may include a location unit such as a global positioning system (GPS) receiver or a radio frequency identifier (RFID) tag to generate location information. The device can be released to the patron to track movements and wagering game activities in the casino.A portable electronic device, such as a mobile wagering game machine, capable of determining its own location and communicating with a server.
Patron service information
(Claim 1, Claim 7, Claim 14)
The patron service information includes wagering game information indicating wagering games played by the patron, number of wagering games played, amount wagered in a period of time, and time spent in the casino. It may also indicate activities such as movements of the patron in the casino. This information is used to select a service for the patron, such as drink service, food service, or technical support.Data indicating the activities, preferences, or gaming history of a casino patron used to predict service needs.
Patron services server
(Claim 1, Claim 7, Claim 14)
The patron services server is configured to obtain service information and to select, based at least in part on the service information, a service for the patron. It can determine patron service information associated with a user of a handheld device. The server identifies a patron services terminal associated with a service attendant based on the selected service.A network-connected computing device configured to process patron data, select unrequested services, and coordinate the dispatch of attendants.
Patron services terminal
(Claim 1, Claim 7, Claim 14)
A patron services terminal is configured to present a service order instructing a service attendant to deliver the selected service to the patron. It receives an indication of the service and the location of the handheld device. The terminal is identified by the patron services server based on the specific service selected for delivery.A device used by a service attendant to receive service orders and location data for delivering services to patrons.

Litigation Cases New

US Latest litigation cases involving this patent.

Case NumberFiling DateTitle
2:22-cv-00490Dec 23, 2022Tiare Technology, Inc. V. Dine Brands Global, Inc.

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US10403081

Application Number
US14863846A
Filing Date
Sep 24, 2015
Publication Date
Sep 3, 2019
External Links
Slate, USPTO , Google Patents