Generation of enhanced search results

What is this patent about?

’845 is related to the field of search engines and entity management systems. Specifically, it addresses the friction involved when business owners or authorized representatives need to update their public-facing information, which typically requires navigating away from general search tools to specialized administrative portals.

The underlying idea behind ’845 is to bridge the gap between a public search interface and a private management backend by using the search query itself as a trigger for administrative access. By recognizing that a logged-in user has ownership rights over a specific business entity appearing in their own search results, the system injects a management interface directly into the standard results page, eliminating the need for a secondary login or a separate website visit.

The claims of ’845 focus on a method and system that detects a specific entity within a search result—specifically one that triggers a knowledge panel—and verifies the user's relationship to that entity via an underlying listing portal. If a match is confirmed, the search service dynamically embeds a portal interface from a separate listing service into the search results webpage, allowing for direct data modification without further authentication.

In practice, when a business owner searches for their own company, the system identifies the entity through the triggered knowledge panel and cross-references the user's active search session credentials with the entity listing portal. Instead of just seeing what the public sees, the owner is presented with a modular dashboard containing a carousel of actionable cards. These cards allow the user to perform high-value tasks like responding to customer reviews, uploading new photos, or publishing social media updates directly from the search results.

This approach differs from prior solutions by utilizing a single-sign-on logic that spans two traditionally distinct services: a general search engine and a business management portal. By consolidating these functions, the invention reduces network traffic and computational overhead associated with multiple authentication rounds. It transforms the search results page from a static information display into a functional administrative gateway, streamlining the workflow for entity owners who frequently monitor their online presence through standard search queries.